CCTV News: It’s time for spring to bloom, and there are endless tourists visiting the museum. According to data released by the State Administration of Cultural Heritage, during this year's Spring Festival, museums across the country received 72.6487 million visitors, with an average daily reception volume increasing by 12.84% compared with the same period last year. In 2024, the number of visitors received by museums across the country exceeded 1.4 billion, setting a record high. More and more visitors are visiting the museum to learn about history and draw on the power of culture.
In major museums across the country, many visitors are welcomed to visit every day. In front of many treasures of the town, people stopped to appreciate them.
In addition to basic exhibitions, major museums will also carefully launch temporary exhibitions to gather precious cultural relics from cultural and museum units across the country.
In recent years, with the rapid development of new technologies such as big data, cloud computing, and artificial intelligence, major museums have actively explored new forms and enhanced the "museum experience" through innovative exhibition methods. The immersive digital light and shadow exhibition of the Jingdezhen China Ceramics Museum combines the latest digital presentation methods such as AR and AI to bring a unique experience to the audience.
The new Yinxu Museum uses naked-eye 3D technology to present more than 20 precious cultural relics of the Shang Dynasty, including Duling Square Ding, in the same space. At the Changsha Museum, viewers can touch virtual porcelain artifacts with their fingertips on the electronic interactive screen.
Relying on the deep integration of "culture + technology" and "digital + cultural and museums", museums and other cultural and museum institutions have continuously expanded the supply of high-quality cultural products, which has effectively promoted the continuous heating of the "cultural and cultural and cultural craze".