CCTV News: Not only are we making efforts in the foreign market, but many foreign trade companies are also actively expanding the domestic market, but they have encountered many difficulties in the process of converting to domestic sales. Huzhou, Zhejiang is a major foreign trade market, and the United States has always been an important export market here, accounting for more than 14%. In the face of difficulties, how Huzhou cracked it? Let’s take a look at the reporter’s research.

When working together to open up the "channel barrier" and expand the domestic e-commerce market

When the reporter arrived in Huzhou, a special event for foreign trade and excellent products to expand domestic sales was being held here. It was estimated that more than 70 companies participated, but more than 100 companies came to the scene. The event was originally scheduled to end at 4:00 pm, but everyone was still at the venue at 5:00 pm, adding WeChat, changing business cards, thinking about countermeasures, and talking about plans.

Solve the key problem of inconsistent standards

In order to open up the "channel barrier", Huzhou's business department investigates the situation of enterprises blocked exports, invites e-commerce platforms to go deep into specific enterprises, and guides foreign trade enterprises to expand the domestic e-commerce market step by step. Not only that, foreign trade quality products need to be converted to domestic sales, and there is also the problem of inconsistent standards that need to be solved urgently.

The Huzhou Bureau of Commerce and the Market Supervision Bureau have sorted out companies that intend to conduct "three same" certification, that is, companies that are on the same line, the same standard and the same quality certification, and provide one-on-one tutoring. After the company applies, the certification implementation agency can complete the review within 5 working days to help the product be launched quickly.

The innovation breakthrough behind the "protracted war"

The docking meeting and "three-same" certification help enterprises overcome the current difficulties, but in the face of this "protracted war", if companies want to seek development breakthroughs in the changing market, they must rely on their core technological advantages. Fans and radiators produced by this company in Huzhou, Zhejiang are widely used in electrical appliances, computers and other fields. These popular small fans are inseparable from fan chips independently developed by the company.

Dare to innovate and practice internal strength have become the transformation consensus of foreign trade enterprises. This green home furnishing company has recently seized the policy window of "old for new" for consumer products, increased efforts to develop new products, and opened the door to more customers with new products.